Thoughts ridden by kash Oct 3, 2009

Mont Blanc and Gandhi

The famous pen maker, Mont Blanc, has decided to honor Gandhiji (Link Thanks: Gagan Malik) by producing a special series of hand-made fountain pens, which will be worth $25000 each. Only 241 pens will be produced to honor the number of miles that Gandhiji had walked during Dandi March. Also the pen will come with a 8 metre golden thread which can be wound around the pen, representing the spindle and cotton that Gandhiji used.

What disturbs me is that a Consumer “Education” board in Kerala has filed a lawsuit saying that the company is defiling Gandhi’s name and using him a “poster” boy. I cannot help but wonder what the board teaches the consumer about consuming. We honor the Father of the Nation by not going to work and declaring a holiday. A German company decides to honor him by producing something that will in some way add to economy. Part of the sales proceeds will go to the charity run by Gandhiji’s grandson, Tushar Gandhi. Aren’t those proceeds going to help some poor family in some way or the other? The German company is doing what is does best, making pens and through that means is trying to honor the Father of some other Nation. Are we so faith-blind to even respect the sentiments of non-Indians?

Its true that a German company decides to make money by using his name. But why is it being considered in a deprecating sense? The chief of Mont Blanc says about the values that Gandhiji lived by and taught. Interesting is the fact that the comments come from Germans whose past is fraught with violence. Its time we left behind the petty issues and started to look at the bigger picture.

Makes you wonder why there are so many pending cases with the judicial courts at all levels.

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