Thoughts ridden by kash May 15, 2007

E-cigarette - A boon to smokers !!

Smokers, be it chain, rope, thread or whatever, always have that ‘Aaaaah’ relief when after being deprived of a cigarette for a long time, are handed one in their hands and have their first puff. Addicted to it, they really crave for the feeling. While I believe smoking is injurious to health but doing it occasionally does not kill anybody unless the occasional is replaced by daily. Incidently i came across a term called e-cigarette just a few days ago. Invented by a chinese firm called SBT Co. Ltd and marketed by Golden Dragon Group Ltd, the e-cigarettes market under the name of Ruyan. Basically this device aims to help smokers quit their habit.

An e-cigarette releases some nicotine into the body through the battery-operated device. This battery operated device is capable of releasing vapour that makes smokers feel like they are smoking real cigarettes. It feels and looks like a real cigarette. At present, the device ships for $208. It was invented way back in 2003 but has now found commercial grounds.
This concept is not new as it seems. It is similar to nicotine filled chewing gums and inhalers available from many pharmateutical companies that help smokers quit. But they have built upon the concept and added an innovative look and feel of a cigarette that helps smokers stay in familiar grounds but yet quit smoking.

The product should find its way into India in a short time.

Keep watching, smokers !! Something to help try-to-quit-smoking group !!

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